Privacy Policy

Made It Enterprises Inc. ("Made It", "we", "us", or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how we collect, use, disclose, retain, and otherwise process personal information in connection with our business, including:

• the Nelle platform;

• the Nelle web application;

• the Nelle Microsoft Word Add-In;

• our websites and online services;

• our marketing and sales activities;

• our social media pages;

• our events, webinars, and communications; and

• any other products and services we make available from time to time.

1. Scope of this Privacy Policy

This Privacy Policy applies to personal information that we collect from:

• customers and prospective customers;

• users of Nelle;

• individuals whose information is submitted to Nelle by our customers;

• website visitors;

• individuals who register for webinars, newsletters, events, or demonstrations;

• individuals who communicate or interact with us; and

• users of the Nelle Microsoft Word Add-In and related integrations.

In this Privacy Policy, "personal information" means information about an identifiable individual, subject to applicable privacy laws.

2. Personal Information We Collect

The personal information we collect depends on how you interact with us and our services.

Information You Provide

We may collect:

• name;

• employer or organization name;

• job title;

• email address;

• telephone number;

• mailing address;

• billing information;

• account credentials;

• support requests and communications;

• webinar, event, and marketing registration information; and

• any other information you choose to provide.

Information Processed Through Nelle

Customers and authorized users may submit information to Nelle, including:

• contracts;

• legal documents;

• playbooks;

• approval rules;

• workflow information;

• comments;

• approvals;

• audit trail records;

• prompts and instructions;

• related business records; and

• personal information contained within such materials.

Such information may relate to:

• customer employees;

• contractors;

• clients;

• suppliers;

• counterparties;

• signatories;

• approvers; and

• other individuals.

Authentication and Security Information

We may collect:

• account login information;

• authentication records;

• security logs;

• access logs;

• device identifiers;

• IP addresses;

• system activity records; and

• other information used to secure and administer our services.

Usage Information

We may collect information regarding how individuals interact with:

• Nelle;

• the Microsoft Word Add-In;

• our websites;

• emails;

• marketing campaigns;

• social media pages; and

• other products and services.

This may include:

• pages viewed;

• features used;

• clickstream information;

• session information;

• referral sources;

• timestamps;

• browser information;

• operating system information; and

• interactions with our content and services.

Payment Information

We may collect information associated with purchases and subscriptions.

Payment processing is performed by third-party payment providers, including Stripe. We generally do not store complete payment card information on our systems. Payment information is processed and stored by our payment processors in accordance with their privacy practices.

3. Information Collected Automatically

When you visit our websites or use our services, we and our service providers may automatically collect information using cookies and similar technologies.

This information may include:

• IP address;

• browser type;

• device information;

• operating system;

• website activity;

• pages visited;

• date and time of visits;

• referral URLs;

• interactions with website content; and

• advertising and campaign performance information.

We may use services such as:

• Google Analytics;

• Meta Pixel;

• HubSpot;

• advertising technologies;

• analytics providers; and

• other tracking and marketing technologies.

4. How We Use Personal Information

We may use personal information for the following purposes:

Providing Products and Services

Including to:

• provide, operate, maintain, and improve Nelle;

• provide customer support;

• administer accounts;

• authenticate users;

• manage subscriptions;

• process transactions;

• deliver requested services;

• manage approval workflows;

• generate reports and outputs; and

• operate the Microsoft Word Add-In and related integrations.

AI-Powered Functionality

Nelle includes AI-powered capabilities.

To provide these capabilities, we may:

• process submitted content using artificial intelligence systems;

• transmit content to third-party AI service providers;

• generate AI-assisted analyses, recommendations, summaries, and outputs; and

• use AI technologies to deliver requested functionality.

AI-generated outputs may be based on information submitted by users and may not always be accurate, complete, or appropriate for every purpose.

Consistent with our contractual commitments, customer content submitted to Nelle is not used by us to train third-party foundation models.

Service Administration and Security

Including to:

• protect users and systems;

• detect fraud;

• investigate misuse;

• maintain security;

• troubleshoot issues;

• monitor performance;

• conduct audits; and

• enforce our agreements and policies.

Marketing and Business Development

Including to:

• advertise our products and services;

• send newsletters;

• provide product updates;

• announce features;

• offer promotional communications;

• conduct webinars and events;

• identify prospective customers; and

• measure marketing effectiveness.

Legal and Business Purposes

Including to:

• comply with legal obligations;

• establish, exercise, or defend legal claims;

• enforce agreements;

• resolve disputes;

• respond to lawful requests; and

• protect our rights, property, systems, personnel, customers, and business.

5. Customers' Responsibilities

Nelle is primarily a business-to-business platform.

Customers are responsible for ensuring that they have all necessary rights, permissions, notices, and consents required to provide personal information to Nelle and to permit us to process that information on their behalf.

Where customers submit personal information relating to third parties, customers are responsible for complying with applicable privacy laws.

6. Cookies and Similar Technologies

We use cookies and similar technologies to operate our websites and services.

Strictly Necessary Cookies

These cookies are necessary for the operation, security, and functionality of our websites and services.

Without these cookies, certain functions may not operate properly.

Functional Cookies

These cookies help remember user preferences and improve functionality.

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our websites and services.

We may use providers such as:

• Google Analytics;

• HubSpot; and

• similar analytics technologies.

Advertising and Marketing Cookies

These cookies may be used to:

• deliver advertisements;

• measure campaign effectiveness;

• understand user interests;

• perform remarketing activities; and

• improve our marketing efforts.

We may use technologies such as:

• Meta Pixel;

• HubSpot;

• advertising networks; and

• similar tools.

Most browsers allow users to control cookie preferences and delete existing cookies.

7. How We Disclose Personal Information

We may disclose personal information as follows.

Service Providers and Contractors

We may disclose information to providers that assist us with:

• cloud hosting;

• infrastructure;

• analytics;

• security;

• customer support;

• payment processing;

• communications;

• artificial intelligence services;

• software development;

• marketing; and

• business operations.

Marketing Providers

We may disclose information to marketing agencies, consultants, contractors, advertising providers, and related service providers that assist us with promoting our products and services.

Corporate Transactions

We may disclose personal information in connection with:

• mergers;

• acquisitions;

• investments;

• financings;

• reorganizations;

• asset sales;

• bankruptcy proceedings; and

• similar business transactions.

Legal Requirements

We may disclose personal information where required or permitted by law, including to:

• regulators;

• courts;

• law enforcement;

• government authorities; and

• professional advisors.

8. International and Cross-Border Transfers

We and our service providers may process, store, access, or transfer personal information outside your province or territory of residence.

Personal information may be processed in:

• other provinces within Canada;

• the United States; and

• other jurisdictions where our service providers operate.

Personal information transferred outside your jurisdiction may become subject to the laws of those jurisdictions and may be accessible to courts, governments, law enforcement agencies, regulators, or national security authorities in accordance with applicable laws.

9. Automated Decision-Making

We may use automated technologies to assist with certain decisions and activities.

These technologies may be used for limited purposes such as:

• determining whether to display advertising;

• measuring marketing effectiveness;

• identifying relevant content;

• improving user experience; and

• supporting service functionality.

We do not currently use automated decision-making systems to make decisions that produce significant legal or similarly significant effects on individuals.

10. Communications and Marketing

Subject to applicable laws, including Canada's Anti-Spam Legislation (CASL), we may send:

• newsletters;

• promotional emails;

• event invitations;

• webinar invitations;

• product announcements;

• feature updates; and

• marketing communications.

You may unsubscribe from marketing communications at any time using the unsubscribe mechanism included in such communications or by contacting us.

Even if you opt out of marketing communications, we may still send service-related and administrative communications.

11. Retention of Personal Information

We retain personal information only for as long as reasonably necessary to:

• fulfill the purposes described in this Privacy Policy;

• provide products and services;

• maintain business and financial records;

• comply with legal obligations;

• enforce agreements;

• resolve disputes;

• investigate incidents; and

• protect our legitimate business interests.

Retention periods may vary depending on the nature of the information and applicable legal requirements.

When personal information is no longer required, we will delete, anonymize, de-identify, or securely destroy it as appropriate.

12. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against:

• loss;

• theft;

• unauthorized access;

• unauthorized disclosure;

• misuse;

• alteration; and

• destruction.

No method of transmission, storage, or electronic security is completely secure, and therefore we cannot guarantee absolute security.

13. De-Identified and Aggregated Information

We may create aggregated, statistical, anonymized, de-identified, or otherwise non-identifiable information from data we collect.

Where permitted by applicable law, we may use such information for any lawful purpose, including:

• analytics;

• benchmarking;

• research;

• service improvement;

• product development;

• reporting; and

• business operations.

14. Children's Privacy

Our products and services are not intended for children.

We do not knowingly collect personal information from children or market directly to children.

If we become aware that we have collected personal information from a child in circumstances where consent was required, we will take appropriate steps to delete the information.

15. Your Privacy Rights

Subject to applicable law, individuals may have rights regarding their personal information, including the right to:

• access personal information;

• request correction of inaccurate information;

• withdraw consent, where processing relies on consent;

• request information regarding our privacy practices; and

• make complaints regarding our handling of personal information.

We may request information to verify the identity of individuals making requests.

16. Additional Information for Quebec Residents

If Quebec privacy laws apply, individuals may have additional rights, subject to applicable legal limitations.

These rights may include:

• the right to access personal information;

• the right to request rectification of inaccurate personal information;

• the right to withdraw consent, subject to legal or contractual restrictions;

• the right to request information regarding the processing of personal information;

• the right to request cessation of dissemination or de-indexation of personal information in circumstances provided by law; and

• rights relating to automated decision-making where applicable.

Personal information may be communicated outside Quebec, including elsewhere in Canada and the United States, for the purposes described in this Privacy Policy.

Requests relating to these rights may be submitted to our Privacy Officer using the contact information below.

17. Third-Party Services and Links

Our websites and services may contain links to third-party websites, products, or services.

We are not responsible for the privacy practices of third parties. We encourage individuals to review the privacy policies of any third-party services they use.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

When changes are made, we will post the updated version and revise the "Last Updated" date above.

Where required by law, we will provide additional notice or obtain consent regarding material changes.

19. Contact Us

Made It Enterprises Inc. has designated a Privacy Officer responsible for privacy compliance and privacy-related inquiries.

Questions, requests, complaints, or concerns regarding this Privacy Policy or our privacy practices may be directed to:

Privacy Officer
Made It Enterprises Inc.
Email: privacy@madeit.legal